March 22, 2023

108: On Sales Avoidance, Scrappiness & The Walking Dead (feat. Sarah …

Sales is the art of receiving money in exchange for your goods and services. It's an energetic exchange between two people, and it can be beautiful. Here to prove that point are two highly opinionated, emotional women discuss...

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Feb. 21, 2023

107: On Growth, Grit & That '90s Show (feat. Sam Varner)

Are you truly making profit a priority? There are so many metrics to track, clients to dazzle, prospects to woo, details to manage. It's shockingly easy for our livelihoods to get lost in the shuffle. But, we can't grow what …

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Feb. 14, 2023

106: On Launches, Social Listening & Iron Man (feat. Jennifer Tambors…

Does it seem like everyone around you is always "launching?" Big launches! Flashy launches! Multi-day multi-media launches! What the heck is a launch anyhow? And do we really need to talk about ourselves this much in order to...

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Feb. 7, 2023

105: On Emails, Takeaways & Outlander (feat. Danielle Weil)

Is your email list really that important? How can we best communicate our deep awareness of the problems our prospects face without pouring salt in the wound? How can we find the perfect balance between personalized storytell...

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Jan. 18, 2023

104: On Values, Adaptability & The White Lotus (feat. Brian Patacca)

Should your stances, causes, and beliefs be part of your brand? Should we welcome unsubscribes and bitchy comments - or play it safe when it comes to "hot button" topics? And what the heck should we do when our best-laid …

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Jan. 2, 2023

103: ICYMI: On Connection, Curiosity & Murder She Wrote (feat. Nikki …

Happy World Introvert Day! As you get back into the swing of your work week, take a trip down memory lane to one of the first episodes of TLTQ - featuring marketing maven, Nikki Nash and Annie's lifelong devotion to …

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Dec. 19, 2022

102: ICYMI: On Competition, Risk & The Santa Clause (feat. Shauna Arm…

Ho ho ho - it's a TLTQ Holiday extravaganza and we're digging deep into that heartwarming concept known as professional jealousy. Wait, what? Yep! And for extra fun and cheeriness, we discuss the holiday classic where Santa d...

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Dec. 13, 2022

101: On Bro-Marketing, Manipulation & Andor (feat. Josh Elledge)

Relationship Marketing is so much easier said than mastered. How can we forge genuine connections with a whole bunch of people at once - and maintain that earned intimacy? How can we prove ourselves amid a sea of greedy sleaz...

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Dec. 5, 2022

100: On Big Leaps, Busywork & Elton John (feat. Bri Seeley)

Are you stuck on the "rollercoaster of inconsistent income?" We all know entrepreneurship is a marathon, not a sprint, but it can feel extra cumbersome when we're stuck in a marketing rut, drowning in admin tasks, or struggli...

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Nov. 28, 2022

99: ICYMI: The Business of Fandom: Live from FAN EXPO Chicago 2022

Holy heck! Annie P. Ruggles' strategy novella and companion guide, "The Coach Who Would Not Sell" comes out today! To mark the occasion (and give Annie a bit of a break), we're bringing back our 1st ever LIVE episode - …

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Nov. 22, 2022

98: On Enthusiasm, SEO, and The A-Team (feat. Seth Goldstein)

We all know mindset is a critical tool for entrepreneurs - but is your mindset working harmoniously with your marketing, and vice versa? In the struggle to break through the noise and reach potential buyers, how do we ensure ...

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Nov. 15, 2022

97: On Leaders, Role Models & Scandal (feat. Kristen Edwards)

What the heck does it actually mean to be a "natural leader?" And, if you're an un-natural leader, are you just out of luck? For being an isolated endeavor, solopreneurship sure demands a lot of people-wrangling. What skills ...

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Oct. 31, 2022

96: First Impressions, Bad Clients & Avatar: The Last Airbender (Feat…

So - what do we do about the "just not your people" people? The bad fits? The awkward encounters? And - on the flipside - how can we ask for and receive support without feeling clingy, desperate, or amateur? It's …

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Oct. 25, 2022

95: On Joyfulness, Overworking & A League of Their Own (feat. Dr. Eri…

Is joy fluffy or essential? A soft skill or a beacon? And on the flipside, is burnout a badge of honor? How can we keep the love alive in our small businesses, in spite of recessions, upheaval, bad news, and …

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Oct. 18, 2022

94: Discoverability: A Candid Convo with Emmy Award-Winner & MTV Tale…

Mandy Moore, The Osbournes, Ashton Kutcher, The Millionaire Matchmaker - behind each media sensation, there was a helluva media/brand strategist - Vinnie Potestivo! As a network talent executive at MTV Networks from 1998 to 2...

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Oct. 10, 2022

93: On Events, Engagement & Downton Abbey (feat. Shay Wheat)

Are you fully harnessing the power of live events in your business? Whether in-person, hybrid, or online-only, events are unparalleled when it comes to building community, sharing thought leadership, and proving your value - ...

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Oct. 3, 2022

92: On Passion, Focus & Rocky (feat. Dr. Michael Gerharz)

Are you focused enough on focus itself? Are you diluting your message, power, or passion by being too broad or ambitious? And, do you have to be loud and flashy in order for your purpose to come across crystal clearly? …

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Sept. 27, 2022

91: On Moneymakers, Self-Management & Paper Mario (feat. Melissa Gull…

How much of your workday gets gobbled up by non-money-making activities? How can you set expectations and goals for yourself that are both ambitious and compassionate? And, how can gamification help you take off "the busy bad...

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Sept. 19, 2022

90: On Honesty, Web3 & 90 Day Fiancé (feat. Derek Gorthy)

Do you ever feel like the Internet is leaving you behind? There are so many new trends, new platforms, new tools, new terms... you name it. Although Blockchain has been a beloved topic of conversation in tech circles for almo...

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Sept. 12, 2022

89: On Likes, Leads & Somebody Feed Phil (feat. Hannah Acosta)

So - they're paying attention, now what? How do you turn dopamine-bumping likes into dollar-earning leads? What's the next step for followers who have been hanging out in your DMs and comment threads for weeks or even years? ...

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Sept. 6, 2022

88: On Customer Satisfaction, Loneliness & Jesus Christ Superstar (fe…

Have you bought into your own hype? And - in practice - is that a good thing or a bad thing? Will your success inadvertently harm the folks who have had your back since the beginning? How can we move …

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Aug. 29, 2022

87: On Data, Downturns & Pretty in Pink

Does tracking your business growth (or losses) have to be so anxiety-inducing? On the flipside, does analyzing your data have to be so dang dry and boring? HECK NO. Although it's hard to focus on profits, profits, profits all...

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Aug. 22, 2022

86: On Spontaneity, Flow & Phish (feat. Greg Wieting)

Are you treating yourself like your most prized asset? Do you find it hard to rest, or even slow down? And what's the truth of "hustle culture;" do we really need to push harder to get further? If the cost …

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Aug. 15, 2022

85: On Financial Confidence, Control & Yellowstone (feat. Danielle Ha…

How well do you know your numbers? For many, many small business owners, the answer is "not nearly enough." When you wear 17 different hats on any given day, it's easy enough to ignore the books and bank accounts and …

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